The new master’s degree course in digitalisation, innovation and information management offers students hands-on experience of working with companies on digital challenges. There are certainly no boring lectures here.
Almost every company has heard of digitalisation by now and will have recognised the signs of the times. But does that mean that they are ready for it? Not at all – many find it difficult to integrate the growing use of digital technologies into their business, as they lack both the expertise and the skilled personnel. Many challenges are brand new, and many questions remain unanswered. The new course at Bremerhaven University of Applied Sciences gives students the skills they need to help these companies to make the most of the digital age.
Digitalisation is a fast-moving field, and the aspects that are important today will be out of date by tomorrow. The course is structured with this in mind – it responds to the latest topics and conveys information in the context of current trends. Instead of lengthy lectures, it dives straight in: from the outset, students work on a practical project that lasts two semesters and represents the bulk of the course duration.
The first group of students, who are starting in the 2017 academic year, are working with local software service provider ABAT, where they are optimising goods transports for a logistics company. ABAT supports them with expertise and advice, but the development of ideas and their implementation is down to the students. “Students pair up into ‘tandems’ and work on the task in small projects in real-world conditions. They monitor costs, budget and profitability and ensure that the solution is feasible for the company. It has to work,” Professor Legenhausen explains. He is the course leader and one of the brains behind the new degree course at Bremerhaven University of Applied Sciences.
Half of the students in each academic year are either computer science or economics graduates. The first academic year has 20 students. The benefit of this mix is that students learn to work across disciplines. “This is a vital skill in the digital age. New technologies can only be developed if everyone at the company is pulling in the same direction, irrespective of hierarchies and departments. That’s why the tandems are always mixed,” Legenhausen adds. The course is open to graduates in disciplines such as computer science, business informatics, business studies, cruise tourism management and transport/logistics.
“Not at all,” Legenhausen says. Alumni are free to set priorities in their studies to match their specialism, whether it is computer science or business administration. The objective is to work across disciplines. “In business administration, we strive to make forecasts as accurate as possible, and digital technologies enable us to achieve that. That’s why business administration students need to learn how to use digital technologies,” Legenhausen explains. Conversely, computer science graduates gain a better understanding of commercial and business processes, which gives them the skills to manage digitalisation projects. That is why the course offers an MSc and an MA option.
There are seminars and colloquia on digital commerce and accounting, business process management, entrepreneurship and the digitalisation of logistics. One module is dedicated to cutting-edge technology and scientific research on the growing use of digital technologies. Students also learn how to deal with the dangers inherent in IT systems. This covers IT security, protection from cyberattacks and social aspects of Industry 4.0: what is its impact on how we work, how are companies dealing with data protection and data monitoring, and what impact does that have on online behaviour?
Digitalisation as a subject for academic study is still in its infancy in Germany, and only a handful of universities offer similar courses. The course in Bremerhaven is a prime example of this development thanks to its excellent links to local companies and to universities in Bremen. And students are becoming increasingly aware of this. Although the two-week application period for the first academic year was very short, 55 students applied for the 20 available places.
“I really enjoy the interaction between business administration and computer science, both on a functional level and on a personal level with my fellow students,” Juliane Fricke says. The business administration student moved from Celle to Bremerhaven to do her bachelor’s degree. She hopes the new master’s degree will enable her to act as an interface between business and IT. “The course is forward-thinking, and I enjoy the close relationship with the tutors,” she says, before adding with a chuckle: “But the computer science element is pretty challenging!”
Definitely. Legenhausen is still looking for other companies to join the practical projects, either as a mentor or a project partner, for future academic years. The professor is also open to smaller ideas: “Interesting practical projects are always welcome on the digitalisation course, or any of the other courses offered by Bremerhaven University of Applied Sciences. The companies involved not only benefit from new ideas and projects but can also connect with promising young talent.”
You can find further information on the Bremerhaven University of Applied Sciences website. The Masters Degree is currently offered only in German.
Contact:
Professor Claas Legenhausen
www.ibit.cc
Find more about the IT business in Bremen in our article: Seven good reasons to base your IT business in Bremen
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In 2015 Bremen won the right to host the International Astronautical Congress for the second time, after having successfully held the event in 2003. Its bid was the result of a collaboration between the Bremen regional government and Bremen’s space industry and space research sector. Event partners include the Federal Ministry for Economic Affairs and Energy and the German Aerospace Centre.
The Bremen region has long been a pioneer in electric mobility and is now set to enjoy further success after Mercedes-Benz and Borgward announced that they will be making electric vehicles in the city.
Bremen knows how to make cars: the Mercedes-Benz plant by the Weser river has been in operation for almost 40 years, is the focal point of the city’s automotive industry and automotive clusters, and is now the company’s biggest global facility in terms of vehicle production numbers. Reason enough for an ever-growing number of suppliers and logistics firms to base themselves in Bremen.
For 30 years, the Cargo Distribution Centre in Bremen has delivered excellence – as an investment location and a logistics hub. Today more than 150 companies employing approximately 8,000 people are based at the site. It offers direct links to the ports, the autobahn and has a close proximity to Bremen City Airport.
Language barriers, unfamiliar legal and fiscal systems, qualifications that need to be recognised. There are many additional hurdles that entrepreneurs have to overcome when setting up a new branch or a new company in a different country. Bremeninvest is committed to offering you advice and support from the outset.
You might expect a Bremen-based company specialising in innovative instruments and implants for spinal surgery to be located at the Technology Park. But you'd be wrong. NuVasive Germany GmbH has its head office at the heart of the city centre next to Wallanlagen Park. Now employing a team of 44 people, the company generates annual revenue of more than €10 million – a figure that looks set to rise.
David Zhou came to Bremen three years ago with the aim of conquering the market – and a new continent – with LEDs. He started his business selling LED lighting and electronics at the World Trade Centre at Bremen Airport and has gradually built it up over the past few years.
What makes an aircraft fly? You don't have to be an aerospace expert to be fascinated by what goes on behind the scenes at one of the largest aircraft construction companies in the world. The Airbus Group in Bremen turns the dream of flying into ...
